Creative Director

Previously, Head of Brand Design at Google,
Global Creative Director at Pinterest & Principal at DesignStudio.
2004 — 2008
Graphic Designer @ Cog Design.
Highlights included
Helping friends in their first shop (and my first attempt at publicity).

Print Club
2008 — 2009
Senior Designer @ Emak Mafu
Founder @ Cure Studio
Highlights included
Getting noticed by the inspired team at Ala Champ who interviewed me about our work with DJ Sasha, Busaba and Vans and more! 

read all about it
2009 — 2012
Co-Founder @ HiggonsonHurst
Founder @ The Type Foundry
Highlights included
We built HigginsonHurst, an illustration agency representing Chrissie Abbot / Daisy Fletcher / Damien Frost / Esra Røise / Han Lee / Mike Ballard / 
Paul Bommer
Highlights included
We had fun putting on exhibitions & helping build culture.
Highlights included
We launched The Type Foundry, which represented (and designed) a whole number of display typefaces that we used in our designs.
2012 — 2014
Head of Digital @ Figtree
Digital Director @ Prophet
Design Director @ Wednesday
Highlights included
Released two EPs described as discordant, noise and ‘interesting’.

Not for weddings & have not (I hope) been played at a funeral.

Listen here.
2014 — 2019
CD → ECD → Principal @ DesignStudio
Highlights included
Moved from London to  San Francisco!
Highlights included
Moving from London to San Francisco and helping DesignStudio grow into a global brand agency, was an adventure. I needed people around me who could help me learn and grow.

Now designers meet every 3 months (ish) and we help each other do good with good design.

First Things Club
2019 — 2022
Global Creative Director, Pinterest
Highlights included
I was asked to write a book, fast forward years (and a run-in with mortality) & I asked myself — why hadn't I written that book?

So I did.

Rogue School
2020 — Present
I've been lucky to have joined some inspiring organizations as a brand advisor.  

Hoo Koo E Koo
Wasted Club
Culture Circle
Highlights included
I'm a strong advocate (and practitioner) of Design Thinking to give brands unfair advantages. Sometimes I flex the Design as Author muscle, so created my own playground.

Bland Land
2022 — 2023
Head of Brand Design @ Google
Highlights included
Creative boom were kind enough let me drone on.

Read it here
It's been a year working with inspiring humans on ambiguous (and ambitious) problems! 

Punk Works
Future Cards
Future Works
Highlights included
Using my book Use Design To Design Change with cohorts of start-ups (and scale-ups). I ask dumb questions that help teams unlock smart answers about people → product → brand.
Highlights included
Having carted my OP1 as I run around the world branding stuff, i've collated quite the library of sound snippets. They tell quite a story. My Story.

Me at work