An interview about my background, why I started, how I got here (where am I?) and what i've learn't (cough).... sadly not much clowning around.

Keynote talk pulling apart the 6 questions that ensure design thinking is meaningful.

My first outing on Instagram live, part of the fantastic initiative Live Talk From.

Lock Down has been picked up by a number of festivals, getting into the official selction in 4 categories in the Indie Fest awards: Best Production Design, Best Editing, Best Microfilm, Best Sound Design.

Joining Jess Rosenberg & Dylan Welter on the Cloudflare TV show 'The Creative Corner' to share stories about building creative culture in product companies.

And we won Gold for food and beverage.

Our retail work for Depop is recognized with a gold.

Deliveroo wins best overall visual identity!

Our work makes the Brand Identity category.

Selected in the Design – Brand Identity category in The Annual 2018, CR’s award scheme celebrating the best in commercial creativity.

It’s encouraging to see that the Design Indaba stage was used for more than a portfolio show-and-tell and that Natasha was able to voice an important point of view. Personally, I both disagree and agree with her.

It's the biggest event in the world, and one of the most recognisable brands. So what goes into designing for the Olympics?

UK Studio of the year judge.

The Typodarium accompanies you through the year with 366 new fonts, I was lucky to have some of my work from The Type Foundry included.

Deliveroo redefines what retail means.

Food delivery startup Deliveroo’s new branding features a minimal kangaroo logo, colourful rider jerseys and photography that captures the ‘messiness’ of food.

Online shop Depop rebrands to take on “f*ck it” attitude.

The new WorldFirst branding is based on the concept of a “kit of parts” rather than a traditional logo, centred around an ellipses device of three dots. “Do More” was chosen as a “refreshing and optimistic proposition” that aims to ensure clarity for internal teams, and align that with the external design expression of the brand.

Combining the head, heart and hand is the key to creating a really meaningful brand.

An inspiring event in Dublin, where I got to debate with (among others) Paula Scher about the role of design and used my keynote slot to plead for a return to the principles of First Things First.

Collaborating with Hyper Island, I curated & hosted an event with Martin Mignot (Parter at Index Ventures), George Pallis (Deliveroo CMO) and Simon Beckerman (Depop Founder) talking about the role of design today.

"an expert panel discussing the thinking behind a brand identity and when it's the right time to rebrand."

DesignStudio’s guide to creating great brand identities.

The Typodarium accompanies you through the year with 366 new fonts, and this issue has a couple of the faces from The Type Foundry.

Talking about who owns Rhianna’s face.

Deliveroo has become the latest company to scrap its complicated logo in favour of a flat design.

It’s not only the uniforms that have received a makeover. Deliveroo’s logo has also been revamped. The emblem still retains the kangaroo motif that’s recognized globally. However, it has been remodeled to be a little more minimalistic.

Food delivery company Deliveroo has rolled out a new brand identity, refreshing the logo, wordmark and providing an equipment refresh to help its its riders (more often than not cyclists) stand out more on the street.

As part of a major rebrand, Deliveroo has introduced a more minimalist kangaroo character while overhauling typography and staff uniforms with colourful new designs.

An angular new kangaroo, designed to be internationally recognisable.

Fashion has a new cult item: the Deliveroo jacket, which streetwear fans are buying up on vintage resale sites and wearing to raves.

It’s like OpenTable but instead of making a restaurant reservation, you make a spa or salon reservation.

Wahanda was set up in 2008 and has recently acquired a number of competitor businesses in the UK and Europe. One of the businesses it has bought is Treatwell, and the company is now unifying all of its businesses under the Treatwell brand.

Online hair and beauty booking service Wahanda has undergone a make over of its own and rebranded as Treatwell to realise its growth ambitions.

After a major acquisition and expansion during the past year, the website offering reductions for hair & beauty products and services has undergone a major rebrand with a new name: Treatwell.

Wahanda, the European hair and beauty marketplace that Japan’s Recruit Holdings majority acquired last year for $117 million (at a $240 million pre-money valuation), is getting a makeover of its own. Today the company has rebranded to Treatwell. The name comes from an acquisition made in June 2015 to expand its services in Holland, Germany and Belgium.

Health and beauty services booking website Treatwell (formerly Wahanda) has launched a new advertising campaign following its rebrand earlier this year. The campaign features a series of three un-stylised images that aim to capture movement. The company describes the “spirited” images as a departure from the illustration-based format of its previous campaigns.

Beauty booking company Wahanda has changed its name to Treatwell as part of a major rebrand. Treatwell is the name of the German rival company that Wahanda acquired last June for a reported €34m. The name change is part of Wahanda’s plan to unify its business, which has become increasingly multi-pronged.

Gone are the days of waiting until lunchtime so you can make a quick call to a salon to book a hair appointment.

DesignStudio used this vibrant display as a basis for its graphic design concept, which is hooked on the phrase Shape Music, and turns the gestures into painterly dots and brushes of colour, or “light trails”. This idea went on to influence a feature of Blocks’ final interface, as “light trails” became part of the instrument’s display.

DesignStudio has unveiled a new visual identity for Future Finance, which looks to reconcile serious subjects such as student loans, with an attention grabbing new look.

Executive creative director at DesignStudio, James Hurst, says: “We’ve filled this little red dot with a peskiness that grabs attention, getting in your way until you wake up to the opportunity to own something original.”

The anticipation builds. You find your seat, nestle into the chair, wrestle the coat into submission. With popcorn propped precariously between the knees, the curtains open that little bit wider and the 360º sound rips through the cinema as the ROOOOOOAAAAAAAARR of the Metro Goldwyn Mayer lion lets you know it is all about to begin.

When we talk about brands with purpose, we’d do well to learn lessons from this bunny rabbit anthropomorphised with a bow tie.

They’re worth more than £80bn a year to the economy – so why are the UK’s creative industries undermined by an education system that regards artistic subjects as second class?

Brand in the age of social media.

How brands and agencies can thrive in the age of design.

Reinventing renowned identities for the likes of the Premier League and Deliveroo involves high stakes and lots of public pressure, but the London-based team took it in their stride, creating thoughtful, fun and, above all, bold new looks for both.

Judging typographic awards for the 2016 annual.

Keynote talk about the dumb questions you need to ask, to get to smart answers that build meaningful brands.

Design is now a key driver for businesses and organisations looking to innovate, differentiate themselves from competitors and get closer to their users. But what do these organisations mean by design and how are they using it?

Five golden rules for dealing with social media comments on high-profile branding jobs.

New Blood Awards is open to advertising, design, digital and marketing students, recent graduates and young creatives worldwide.

Wednesday’s design director James Hurst explores the importance of new Arabic domain شبكة, or dot shabaka, and predicts that it could become even more integral as artificial intelligence develops.

With a heavy heart we announce type is dead. The improvements in voice-operated user interfaces renders redundant buttons, signage, poetry anthologies and council tax reminders!

My typeface Happy was exhibited in Type Tasting.

Cure Studio is set to close next month, with consultancy founder James Hurst joining Figtree as a senior creative.

So, how much did Microsoft pay?

We wanted to create something beautiful each time with nice print processes, but when we knew the first eight were mapped out we wanted to tie them all together.

Our (much copied) website for Antony is given a B.J Novak era award.

Our ever evolving experiential work on Busaba hoardings, gets noticed.

Hurst adds, ‘There’s a vibrant creative community in SE16 but the artists have to travel to east London if they’re starting out, or west London if they are more established. The gallery will be a reason to come down to the area.’

Illustration agencies are beating the downturn by looking outside their traditional client base and taking their artists to the people, using everything from social media to exhibitions and murals.

"the argument about what is public space and where work can be created is always rife in the art scene. It's easy for companies to come in and reinforce their brand, but what's clever and brave is that here they gave an incredibly open brief. It doesn't look like an advert; it looks like art".

Giving a guide to Pick Me Up an art fair at Somerset House where we launched HigginsonHurst, our illustration agency.

Giving a guide to screen-printing.

Nominated as one of the 10 ‘bright sparks’ to watch by the DBA (Design Business Association), and paired up with a mentor, Matt Pyke from Universal Everything.

The quality of the artist is the measure of a good screen-printing exhibition, and we have the most dedicated, persistent and thought-provoking artists working today,’ says Cure Studio’s James Hurst, who curated the exhibition and printed all the works together with Print Club London’s Fred Higginson.

From its beginnings in 2009, the main man behind the scenes is James Hurst. We first came across Cure Studio via The Daily Waffle, a newspaper the design company had created for the Vans Downtown Showdown held in Spitalfields, London.